Overview

We are a full-service, integrated Content and Marketing partner to B2B, B2C, and B2B2C companies of various sizes. Our smart marketing approaches, with digital at our core, boosts brand awareness and online leads for our clients while reducing the cost of lead acquisition using the four key pillars: content, search, social, and data.

We’ve built our organization to address marketing with a “business-first” approach.

At the bedrock of this approach is a concept -- Finish-2-Start -- that we are insanely focused on. We determine our client\'s end-objective first, and then work backward to articulate right and relevant marketing strategies to execute and deliver the required results.

• We measure content & creatives by our customer\'s business-metrics. They are designed to successfully attract traffic, encourage conversion, and result in relevant leads.
• We have ample client-side experience. Our team members empathize with the concerns of end-consumers. Hence, our marketing perspectives aren\'t limited to an agency outlook.
• We are never a burden on our clients for marketing & thought-leadership content. We spend quality time to understand our customers\' vision, sales strategy, and their domain to become self-reliant in helping develop marketing collaterals and thought-leadership showcase content.
• We are modular. We work as a fully-outsourced marketing department or support our clients on specifics -- such as brand amplification, website management, content production engine, social media management, or marketing automation.

The ultimate value we deliver for our clients is better brand articulation & awareness, lower cost per lead/conversion, and higher incremental revenues, resulting in tangible ROI on marketing investments.