Overview

which is why the bike maps are on the home page as well as links to the latest blog posts, which share updates and local bike-related news. 

Via fine-tuning the entire website’s text, we strengthened the messaging and created a design tailored towards their action-oriented goals. The organization wanted to be presented as fun and animated and we delivered. The website depicts colorful images of bike rides in the area and users find the interactive bike map helpful, especially as the entire site’s design is adapted for mobile use, meaning on-the-go users can easily access the site’s vital information when out on long rides.