Overview

At The Johnson Group, we specialize in teaming up with brands that are being outspent by the Giants in their categories to launch smart, unexpected ideas that stand out in the marketplace and beat the odds. After all, nothing tastes better than a Giant competitor’s lunch. Our Weapons: Make no mistake; marketing is war. (Why do you think they call them ‘campaigns’?) So we stockpile weapons that lock in on the optimal strategy, deliver the most relevant messages to the right places, and then measure our successes, battle after battle. Our armory includes: Branding Market Research Content Marketing Media: Traditional Media: Digital Media: Social Media: Alternative On Premise Marketing Interactive Creative