Overview

Goals

1. Generate original content across the travel niche

2. Repurpose the visuals across our different marketing channels

3. Create a rich and relatable social media content calendar

Solutions

• Setting the direction: Our in-house creative crew paints the campaign direction with Phone Loop’s marketing team.

• Kicking things off: We deploy our influencer-as-a-service solution to Phone Loops. The flow is simple: find, contact, onboard, brief, and track. 

We filter our database of 1 million+ vetted influencers and tag those relevant to our campaign.

• Contact, brief, and onboard: To keep things fluid, we track payment, relations and content status through our CRM architecture. 

• Track and pay: We compensate our creators and track their posts:

How did their content perform?

What is the average cost-per-engagement for each post?

Who are our top performers?

Onward

We repurposed our influencers’ content across our different media channels.