Overview

Heraldist & Wondermarks is the world\'s leading expert in \"PERCEPTION ENGINEERING\" - the unique brand-building methodology designed to help founders turn their tech startups into unicorns.

With offices in San Francisco and Europe, the agency worked with Uber,  Bitdefender, Raiffeisen Bank, Cognizant, Endava, SEOmonitor, Plum Lending, Appnomic, Tetrate and more.

The Perception Engineering (P3) methodology is led by Julie Tyler, Saji Kumar, Adrian Docea, Alice Fischer, and a team of 25 multi-award-winning global experts in strategy, branding, communication, and innovation, with more than 250 years of cumulated experience; plus an old dog ?slightly younger than that.

WHAT IS PERCEPTION ENGINEERING

\"Build it and they will come\"

...they say. And then you spend resources building it. And they don\'t. Only 0,01% of all tech startups become unicorns.

\"#1 reason why startups fail? Lack of product-market fit\"

It\'s hard to get the go-to-market strategy right.

Only 1% build brands that users really notice.

If you\'re not in the 1%, your brand needs \"Perception Engineering\".

Drop us an email at [email protected] and we\'ll be happy to tell you more about \"Perception Engineering\" and can you apply our tools on your startup.