Overview

Ad Lumin Content Marketing creates and implements content marketing plans so a company can attract the right new customers by raising profile and visibility.

Content Marketing Content Marketing is news articles, blogs, micro blogs, letters, social media assets, brochures, case studies, events, reports, whitepapers or a number of other things! This includes social media management and digital marketing.

Channels can include digital; that is web, email and social, and traditional channels such as in-person, paper and word of mouth.

Ad Lumin Content Marketing offers the following services:

• Content Marketing: Inspiration, Creation, Optimisation

• Webinars: Pre and post marketing, Production

• Digital Transformation: Planning, Implementation, Evaluation

• Event Marketing & Promotion

• Project Management / Implementation

• Customer Acquisition Strategy

• Project Evaluation

Channels can include digital; that is web, email and social, and traditional channels such as in-person, paper and word of mouth.

Inspiration - the purpose of the project. What are your end goals? Why are we doing this?

Creation - this is the easy part! Finding a personality & tone of voice, writing / creating content and generally communicating - the heart of the project.

Optimisation - distribution through different channels to achieve your goal.

Objectives

In a world where change is constant I hope to help people and organisations stabilise their offering, differentiate from competitors and grow in the most efficient way.