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PPC stands for Pay-Per-Click and is a type of online marketing. It is an online advertising model where the advertiser pays a fee each time their ad is clicked by an online user. PPC advertising can be a great way to get a company’s message to potential customers and drive conversions, such as purchases and leads. The effectiveness of a PPC campaign can be measured by the number of clicks it generates.
PPC agencies offer a variety of services including developing strategies for paid search, setting up ad campaigns, and monitoring their performance. Additionally, PPC agencies can assist with search engine optimization, website analytics, and ad optimization. They are often also experienced in providing services such as website development, social media marketing, and email marketing. With the help of a PPC agency, businesses can ensure they are utilizing the most cost-effective methods of advertising to help increase sales and profits.
The cost of a Pay-Per-Click (PPC) Agency can vary widely depending on the size and scope of the project. Generally, agencies charge between $2,000 and $30,000 per month, plus fees for set up and additional services. Additionally, agencies may also charge a fee based on the ad spend of the campaigns they are managing, with rates between 15% to 25%. All in all, the cost of PPC Agency services is highly customizable depending on your specific needs.
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