Downtown Partners is a full-service advertising and marketing agency backed by the Omnicom network. It’s been a long time since there has been a great mid-size agency in the Midwest. We’re changing that. How? By changing the structure of the trad
L.C. Williams & Associates (LCWA) is a full-service PR agency headquartered in Chicago. Our mid-sized company is made up of experienced, invested and creative individuals who are focused on results for our clients. We integrate communications acr
Ink Agency is a full-service, fully integrated creative advertising and marketing agency on the rise. Recently honored to be named to the INC. 5000 list of the fastest growing companies in America, and twice to the Orange County Business Journal’s
We do marketing. We do advertising. We do digital and social. But what we do, really, is partner with clients to do work that actually stands for something. Work that creates opportunities and brings about change. Work that matters. Over the last t
We’re a fiercely independent modern marketing agency made up of creative entrepreneurs who solve problems and drive results. And to us “Live Free or Die” isn’t just a motto, it’s the philosophy we bring to every brand partnership, every pro
iostudio is a privately held marketing and advertising agency focusing on digital consumer engagement. We offer interactive design and development, advertising and brand development, analytics, content marketing, customer engagement and video product
What we do is defined by who we are. With our various skills, backgrounds, and insights, we create successful brand and advertising solutions. We develop the complete experience: one that is thoughtful, engaging and clearly communicates the intended
We update brands both big and small through creative problem solving, modern design, digital creation and innovative storytelling. We craft, produce and finish video content in-house that is designed to activate audience participation. The time your
DISCIPLINE CREATES CERTAINTY. The creative process, for all its subjectivity, should not be devoid of certainty. Our disciplined approach to creating work, with strategic thinking ingrained throughout our process, enables us to better ensure the one
High Wide & Handsome is a strategic, creative, digitally savvy, ROI-focused, media-agnostic advertising agency. But then, who isn’t these days? Truth is, we didn’t start the company because we’re better than everyone else; we started it b
The benefits of working with a branding agency are vast and numerous. With their expertise in developing and crafting brand identity, a branding agency can help businesses to stand out from the competition, build consumer trust and loyalty, increase their visibility, and maximize the return on their investments. Through the implementation of strategic plans and creative solutions, branding agencies are experts in developing a strong and distinct brand identity. With their help, businesses can also launch effective marketing campaigns, strengthen their online presence, and increase their overall brand recognition. Ultimately, working with a branding agency is a cost-effective way to maximize the potential of a brand and create a lasting impact on customers.
When choosing a branding agency, you should look for the following key qualities: expertise in their respective field, strong industry reputation, positive reviews and client testimonials, the ability to understand and articulate your goals, flexible and creative solutions, comprehensive communication strategy, and an emphasis on measuring and tracking success. Additionally, it’s important to make sure the agency’s work fits within your overall budget, and that the team understands the scope and scale of the project before any contracts are signed. The branding agency you choose should provide the support you need to turn your brand vision into reality.
You can tell if a branding agency is good at what they do by looking at their portfolio. Make sure that they have worked with brands of a similar size and industry as yours, and ask to see tangible examples of how they’ve helped their past clients with their branding efforts. Also, be sure to ask questions to find out more about their branding process and the strategies they typically use to get the best results. Additionally, ask to speak to a few of their clients to get their feedback on the agency's services and to make sure that the agency provides excellent customer service. With these measures, you should be able to get a good idea of the branding agency's quality of work.
The best way to evaluate the effectiveness of a branding firm is to assess the quality of their deliverables, compare their strategy with others in the industry, review their reputation and client testimonials, and request portfolio samples of their previous work. Furthermore, you should check the qualifications of their team and inquire about any certifications or specialties that may be relevant to your project. Ultimately, it’s essential to have open and honest communication with the branding firm and to build a good relationship to ensure that you receive the highest level of quality services.
The most common mistakes to avoid when choosing a branding firm include:
1. Not taking the time to research the company or firm. You want to make sure they have the expertise and experience to deliver results that meet your goals.
2. Not assessing your own needs and objectives first. It's important to be clear on your objectives and determine what you need to reach those objectives.
3. Not understanding the creative process. Having a thorough understanding of the branding process, including how the agency will approach each step, will help you feel confident in the results you'll receive.